Rakuten wesentlich besser als Rocket

With a whopping seven wins and notable industry recognitions, 2023 was the year for Rakuten Symphony’s Symcloud offering. This began in January with our win at the Juniper Research - Future Digital Awards for Network Virtualisation Innovation of the Year. This was followed by the GLOMO award and then a win in the Cloud Computing Product of the Year category at the TMC awards in March. Finally, in November, we wrapped up the year on a high note with a resounding win for the Most Innovative Vendor Cloud Offering at the Telecom.com’s Glotel awards.

Moreover, Symcloud Storage was recognized in GigaOm's Radar report on K8s Cloud Native Storage report as the leader and outperformer for the 4th consecutive year. Symcloud platform has also been mentioned in STL Partners’ list of “100 edge companies to watch in 2023.”

This awards recap would be incomplete without giving fitting recognition to the Rakuten Symphony executives who were recognized for their achievements. Partha Seetala was honored with the Most Influential Person in Cloud 2023 by Silverlinings followed by the Stevie Awards where he was awarded the Gold Stevie Winner in the Thought Leader of The Year - Business Products. In addition, Nastasi Karaiskos was named in the Power 50 by the Mobile Industry Awards, ranking among the most influential individuals in the UK mobile industry.

As we reflect on this celebratory year, we want to emphasize that each accolade earned is a testament to the hard work and collaborative efforts of all members of Rakuten Symphony, emphasizing the importance of teamwork and mutual support. Looking into the future, we hope for even greater accomplishments and breakthroughs as Rakuten Symphony continues to shape the future of the industry.

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As a result of these changes, as well as the various initiatives Rakuten Card has launched to cater to customer needs, including marketing measures promoting the use of a second Rakuten Card and the unveiling of new card designs, the total number of Rakuten Cards issued has surpassed 30 million. Rakuten Card’s annual shopping gross transaction value (GTV) recently exceeded 20 trillion yen for the 12 months between October 2022 and September 2023, an increase of more than 19% year-on-year.

Rakuten Card will continue to enhance its credit card services and features, aiming to make financial services more convenient, user-friendly and readily accessible in order to deliver even greater levels of customer satisfaction.

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Following the change in management structure, Rakuten will further increase the speed and agility of decision-making processes and aim for improved profitability as soon as possible by implementing a variety of measures at optimal opportunities.
Rakuten will make even greater use of the Rakuten Ecosystem, with its flagship Rakuten Points loyalty program and membership base encompassing more than 100 million Rakuten IDs in Japan, while also leveraging the technology and assets cultivated through its various e-commerce businesses, including Rakuten Ichiba and other services, for the fulfillment center-based online grocery delivery service. Moreover, Rakuten will further support the digital transformation of retail businesses nationwide through its online supermarket platform Rakuten Zenkoku Super.
The following initiatives are planned for the fulfillment center-based online grocery delivery service:
Acquire new customers through further utilization of the Rakuten Ecosystem and expansion of the service’s business area
Increase the number of purchases and value of purchases via accelerated customer development drivers such as hit products and categories
Improve gross profit margins by reviewing and enhancing product lineups
Improve delivery efficiencies through restructuring of logistics networks based on profitability
Rakuten will continue to provide customers with convenient online grocery delivery services through Rakuten Seiyu Netsuper without changing the service, and the company is committed to becoming a leader in the growing online grocery delivery market.
Under its vision of “Making our customers’ everyday life better with Seiyu,” Seiyu aims to provide the best in OMO services  for customers across its supermarket business, both in physical stores and online. With this vision in mind, the company will focus on providing superior OMO services to customers.
Seiyu has already achieved profitability in more than 90% of its online supermarket stores by enhancing the productivity of store operations and optimizing delivery processes, and in the next year, the company expects all stores to be profitable. By concentrating management resources on its store-based online supermarket business, Seiyu plans to proactively expand this business while further increasing profitability in the future. Seiyu will provide the best OMO services both in physical stores and online and aims to be the number one online supermarket.
There is no change to Rakuten and Seiyu’s strategic partnership due to the agreement to make Rakuten Seiyu Netsuper a wholly-owned subsidiary of Rakuten Group. Both companies are committed to further strengthening their business collaborations across a wide range of initiatives through increased collaboration on customer acquisition promotions and digital marketing initiatives based on Rakuten's loyalty program. Additionally, Seiyu will continue to offer Rakuten’s cashless payment solutions such as Rakuten Pay and Rakuten Point Card in its physical stores as Rakuten and Seiyu aim to deliver even greater levels of convenience to customers together.

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As we approach this festive season, Rakuten’s e-commerce platform stands as a beacon for French shoppers seeking not only the best deals but also a sustainable approach to gifting through its innovative cashback system. The magic of Christmas in 2023 does not just lie in the exchange of presents. But also in the evolving attitudes towards second-hand shopping. Something that will undoubtedly shape the way we celebrate a more thoughtful and responsible holiday season.

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